Irish Regions Office Website

October 24, 2008

Improving agricultural product

In response to current trends in food production, increasing pressure from overseas low cost products exacerbated by globalisation, trade agreements and freer markets) and the evolving market requirements, the European Commission has adopted (15 October) a Green Paper to open the debate on how to help European farmers make the most of the quality of the food and drinks they produce.

The Green Paper on agricultural product quality looks at the range of standards, quality and certification Programmes and labeling schemes currently operating under EU Agricultural Policy, including geographical indications, organic farming, and private and regional food quality certification schemes, and asks for stakeholder views on how effective these measures are in delivering guarantees and communicating the qualities of EU products. It also seeks suggestions for better exploiting the strengths of EU farming by turning consumer demands to their advantage by delivering exactly what consumers want in the form of clearly distinguished products.

Contributions are particularly sought from individuals or groups representing farmers, food producers, processors, retailers, distributors, traders and consumers as well as public bodies and NGOs. The consultation remains open until 31 December. A Communication will be prepared next year based on the results, which could lead to legislative proposals at a later stage.

Green paper and consultation:
http://ec.europa.eu/agriculture/quality/policy/index_en.htm

Posted by iroronan at October 24, 2008 09:32 AM